Project  title

Adidas originals: sS17 EQT




Description

Design for Adidas Originals’ global re-launch of  the “Equipment” line under its new moniquer “EQT”.  With the overlaying concept of “Everything that is essential, nothing that is not”

Medium

Global  Campaign , executed in more than 30 countries. Both ATL & BTL.

Credits

Photography: Juergen Teller︎
Agency:  Johannes Leonardo︎
New York, USA. 2017





© Gonzalo Hergueta —  EmailInstagram —  New York, 2018.